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Why this archive exists

written by Jon MARCH 9, 2026 2 min read

I’ve been taking photographs for a long time now. Long enough to forget why I started, and long enough to remember again. Somewhere in the early 90s when the grass was greener, the bee humming louder and mom’s noodles and ketchup actually tasted good.

This page isn’t a portfolio. It’s not a greatest-hits collection, and it’s not meant to impress anyone. It’s simply a place where work can rest and be shown freely without any limitations or boundaries. Where photographs don’t need to perform, explain themselves, or sell an idea.

Most of these images were never meant to be seen together in full editorials. They come from different years, different moods, different versions of myself. Some were taken when I felt sharp and confident, others when I was lost, tired, or unsure what I was even looking for. But that’s exactly why they belong here.

Photography has always been my way of slowing things down. Of paying attention when everything else moves too fast. Film especially forces patience – which I just don’t have – you don’t know immediately if you got it right, and often you only realize what you captured much later. Sometimes years later.

There’s no clear narrative here, and I like it that way. I might share some ideas, some photographs, trips and retreats that are planned. Presets. Books. The list of unplanned things is long. Life doesn’t move in clean chapters either. It overlaps, contradicts itself, repeats patterns. So does my art.

If you’re here to browse quickly, that’s fine. If you stay a little longer, even better. Maybe one image reminds you of something you forgot, or something you haven’t named yet. That’s usually how it works for me.

More soon.

J.

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Jon Watzlawick

Love this article!

Jon Watzlawick · MARCH 8, 2026
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